CANADIRECTDM, LLC

Category: Brand campaign

  • Customer Experience- It is clear the dialogue between business and consumer can co-create the next wave of innovation and technology.

    The game is all about customer experience. Currently, Amazon Prime is far ahead of the competition when it comes to creating the best overall brand experience. Like with the Amazon Dash system Amazon.com (online retailer) continues to build on its relationship with Prime customers. Amazon Prime continues to re-define the current state of play in…

  • Brand Management, Innovation and Social Networking.

    If everything is running smoothly, no one would willingly go through a changeover. Given a choice why would anyone tip over the apple cart?  Right, well, here are a couple of reasons to consider. First, 2017 is trending to be the year of acquisition.  Secondly, due to what business’ large and small will or have…

  • Loyalty, Communication and Listening.

    Redefining relationships and how some brands value their community utilizing Social Media. Community could be defined as: Clients; individual or corporate sponsors. Customers; wholesale or retail clients buying in-store or online via e-commerce. Associates; organizations or industry leaders. So, what is the Social Media strategy when it comes to engagement? Recently, I heard the term “rocking out…